You don’t need another funnel.
You need a flywheel. 🔄
Funnels are linear.
Flywheels build momentum.
Here’s my 4 Cs Flywheel™ — the growth engine behind GrowthKit:
→ Content
Create daily content on LinkedIn.
Optimise your profile.
Post value, not fluff.
→ Community
Drive traffic from your rented audience (like LinkedIn) into your owned audience (like your newsletter or Skool).
Your goal: turn lurkers into subscribers.
→ Commerce
Monetise the trust.
Sell a product or service that solves a specific pain.
Low-ticket or high-ticket — doesn’t matter, just start.
→ Customer
Turn buyers into superfans.
Get testimonials.
Turn them into new content.
Back to step one.
That’s the flywheel.
It spins.
It compounds.
And it works.
