Email Deliverability 101

Getting into the inbox is step one.
But most founders are too busy writing to worry about where their emails land.

Oops.

Inside GrowthKit, I created Email Deliverability 101 for founders who want emails opened—not ghosted.

It’s simple. Fast. Actionable.

Here’s what you’ll learn:

🔐 → Authenticate your domain
→ Setup SPF, DKIM and DMARC
→ Avoid spam traps
→ Check if you’re blacklisted (most don’t even know)

🧼 → Clean your list regularly
→ Use Clearout with Fluent Forms to validate in realtime
→ Re-validate every 30–90 days with Truelist
→ Kill the duds

📊 → Build your sender rep
→ Use Kit to send consistent campaigns
→ Watch engagement rates
→ Segment & warm up new subs

I’ve seen founders go from 10% open rates to 60%—just by fixing their setup.

Don’t let your emails die in spam.
Deliverability is fixable. And it’s in your control.

© GrowthKit, Doug Dennison and MailNinja 2005-2025 – All Rights Reserved

MailNinja ® is a registered trademark

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The only newsletter you need to grow your business.

Every week we send a 2-minute email with copy-paste growth systems.

Join now and get free INSTANT access to the GrowthKit system (and more).

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