🧠 Here’s a 2-minute trick that boosted my open rates overnight.
It’s called the 5-Second Subject Line Test.
I’ve used it on every email since 2020.
It works because it’s simple:
📩 Here’s how it works:
→ Write your subject line.
→ Read it out loud.
→ Ask: “Would I open this in 5 seconds or scroll past it?”
That’s it.
No fancy AI. No split-test wizardry.
Just human instinct.
Here’s what I’ve found after testing 100s of variations:
→ Curiosity beats cleverness.
→ Clarity beats creativity.
→ Relevance beats everything.
Examples that crushed for me:
→ “My 3-minute subject line test (that actually works)”
→ “How to 2x your open rate (in 7 minutes)”
→ “Hey—quick thing about your emails…”
These aren’t gimmicks.
They’re just clear, relevant, and click-worthy.
When I started applying this, my daily newsletter consistently hit 40–50% open rates.
And I’ve now sent thousands of emails to my 7,000 subscribers using this exact method.
You don’t need another tool.
You need better instincts—and a system to sharpen them.
So, try this:
Next time you write a subject line, say it out loud.
If it doesn’t pass the “5-second scroll test,” rewrite it.
Simple. Free. Game-changing.