5-second subject line test

🧠 Here’s a 2-minute trick that boosted my open rates overnight.

It’s called the 5-Second Subject Line Test.

I’ve used it on every email since 2020.
It works because it’s simple:

📩 Here’s how it works:

→ Write your subject line.
→ Read it out loud.
→ Ask: “Would I open this in 5 seconds or scroll past it?”

That’s it.

No fancy AI. No split-test wizardry.
Just human instinct.

Here’s what I’ve found after testing 100s of variations:

→ Curiosity beats cleverness.
→ Clarity beats creativity.
→ Relevance beats everything.

Examples that crushed for me:
→ “My 3-minute subject line test (that actually works)”
→ “How to 2x your open rate (in 7 minutes)”
→ “Hey—quick thing about your emails…”

These aren’t gimmicks.
They’re just clear, relevant, and click-worthy.

When I started applying this, my daily newsletter consistently hit 40–50% open rates.
And I’ve now sent thousands of emails to my 7,000 subscribers using this exact method.

You don’t need another tool.
You need better instincts—and a system to sharpen them.

So, try this:

Next time you write a subject line, say it out loud.
If it doesn’t pass the “5-second scroll test,” rewrite it.

Simple. Free. Game-changing.

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The only newsletter you need to grow your business.

Every week we send a 2-minute email with copy-paste growth systems.

Join now and get free INSTANT access to the GrowthKit system (and more).

Newsletter signup (blog sidebar)