What if I told you your content problem isn’t a creativity issue…
It’s a system issue.
Here’s my 3-step Content Waterfall System (used by GrowthKit founders):
→ Step 1: Create 1 core idea each week
One big insight, takeaway, or strategy. Could be from a client convo, podcast, or customer DM.
→ Step 2: Break it into 5-7 short-form pieces
Turn that idea into:
– A LinkedIn post
– An email tip
– A loom walkthrough
– A carousel
-A meme (if you dare)
→ Step 3: Schedule and repurpose across channels
Use tools like EasyGen to rewrite for LinkedIn.
Drop the full breakdown in your Skool community.
Turn insights into a mini-lesson or swipe file.
Now your audience thinks you’re everywhere.
But really—you just squeezed the juice from one idea.
I’ve used this system to post daily without burning out.
My secret? I don’t create more—I repurpose smarter.
Question for you:
Are you stuck creating from scratch every day?
